Less is more

Avril produces organic cosmetics accessible to everyone. The Avril brand has always placed product quality at the center of its values.

"Avril was launched with a single objective: to make organic cosmetics accessible to everyone."
- Alexis Dhellemmes, Avril Founder

The brand's mantra is 'Less is more' as Avril keeps it simple: a clear range with reduced packaging, a short list of ingredients, round prices. So that everyone can develop their consumption at their own pace.

Organic & ecology labels

The Avril range is certified organic: annual audits carried out by the certifying bodies Ecocert and Bureau Veritas guarantee customers strict compliance with the demanding specifications of organic cosmetics.